How do I follow a seller?

Tap "Follow" on the seller's profile or on one of their item pages.

New items from the sellers you follow then appear in the "Following" tab on the home page.

To stop following a seller, tap the button again: it then shows "Following".

What your followers receive (if they've turned these notifications on): one notification a day summing up what's new from the sellers they follow, a notification when you start a live sale, and one when you put a discount on your whole shop. There's no button to send a notification to all your followers, and boosts don't notify them.

Updated on: 12/10/2026